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Voices of Inspiration

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Voices of Inspiration
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Gridiron to Pecan Grove: John Murray's 96 Pecan Company in Ninety-Six, SC I S3 E19

Join us as John Murray, owner of 96 Pecan Company in Ninety-Six, South Carolina, shares how he applied college football lessons to his retirement venture. John reveals his journey from athlete to career professional to pecan farmer and candy maker.

🏈 Discover how early football experiences shaped John's business approach
🌳 Explore the challenges and triumphs of starting a pecan farm in retirement
🍬 Uncover the art of candy-making and building customer loyalty
🤝 See how 96 Pecan Company became a community cornerstone

Perfect for:

Those planning for retirement
Aspiring entrepreneurs at any age
Travel enthusiasts exploring South Carolina
Anyone interested in unique local businesses

Visit 96 Pecan Company, and experience:

Small-town Southern hospitality
A welcoming family-farm atmosphere
Delicious pecan treats and candies

John's story proves it's never too late to start a new chapter.

Subscribe for more inspiring stories of local businesses and travel destinations!

Audio and Video: Melanie Lech Multimedia

Special Thanks: Old 96 District

Voices of Inspiration Logo

Voices of Inspiration is a travel-centered podcast hosted by Amelia Old that highlights the people whose stories shape the places we visit. Each episode brings forward perspectives from travelers, locals, tourism professionals, and others whose work or lived experience helps define a destination.

Amelia’s conversations draw out the moments, challenges, and personal histories that reveal what a place is really like beyond itineraries and guidebooks. The goal is simple: to understand the heart of a destination through the people who know it best and to show how travel often connects us in ways we don’t expect.

It is a thoughtful, human look at travel and storytelling, rooted in real conversations, genuine curiosity, and the idea that every place makes more sense once you’ve heard the stories behind it.

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